Fabrick’s client, the Business Sprinkler Alliance (BSA) is a not-for-profit organisation whose key aim is to promote research, education and awareness surrounding fire protection systems, such as sprinklers, and their wider acceptance within building regulations.

They want to address myths that surround sprinklers and asked Fabrick to create a cost-effective campaign that would educate and inform its many audiences on the benefits of automatic sprinklers. 

This report provides a thorough overview of how Fabrick’s digital content marketing team delivered an award-winning online CPD and the impact it had on our client’s organisation.

The report addresses the challenges, audience groups, solution and results.